Business

Why are trademark so expensive?

Published

3 years ago

December 26, 2022

Shiekh Fazzi

Table of Contents

Introduction

Trademarking your brand has become a necessity in the modern business world. If you don’t want to run into legal problems with your competitors, you need to make sure that your trademark is as strong as possible. In some ways, this makes sense: trademarks are one of the most important tools available to protect companies from competition and create value for customers by setting them apart. However, many companies underestimate just how expensive it can be to get started with trademarking their businesses—and why they should avoid trying do-it-yourself methods if they’re looking at starting from scratch or updating an existing application.

An expensive development

A trademark is a word, phrase, symbol or design that identifies the source of a product or service. Trademarks are used to protect consumers against confusion about the origin of goods and services. When you see a McDonald’s sign on the side of your local restaurant, you know that you’ll get the same quality food and service at any other McDonald’s location around the world.

Trademarks are also used to prevent competitors from using similar marks in their advertising and marketing campaigns. A competitor may not use your mark in an advertisement unless they have permission from you (which they probably won’t get), so they’re forced to create new words or designs—or risk getting sued by you if they use yours without permission.

Developing trademarks takes time, money and legal experience because there are strict regulations surrounding them: what can be trademarked; how long it lasts before it expires; how long before it has to be renewed again (which can cost thousands of dollars).

Most applications are rejected

If a trademark is rejected, it can be for one of two reasons:

Lack of distinctiveness. A mark must be sufficiently distinctive to distinguish the goods or services from those of others and must not be generic (think “fast food” or “sports car”). The most common reason for rejection is lack of distinctiveness. If you want to register an adjective or descriptive term as a trademark, it will likely not be approved unless you can prove that there’s no other word in the English language that describes your product as well as yours does. For example, if you’re trying to get “snazzy” registered as your brand name so people will think of snazzy clothes when they see it, this may not work because there are many different words people might use instead—like “stylish,” “elegant,” or even just “clothes.” The PTO requires that trademarks have strong secondary meaning—that consumers would recognize them immediately upon seeing them on packaging or marketing materials—which means that companies need to invest more time and money into building brand awareness before paying thousands of dollars in legal fees each year just keep their trademarks active!
Likelihood confusion (or likelihood dilution). Even if we had some idea about how many trademarks were rejected by the PTO every year (a number which has been kept confidential since 2009), we’d probably still find ourselves wondering why these rejections happen at all given how much money goes into filing applications only for them get denied later down the road regardless! It turns out this happens because another company owns another mark with similar wording; either through direct competition between products sold under similar names (for example: Nike vs Adidas)

Most applications are abandoned

Many trademark application are abandoned by their owners. In the United States, about 70% of all trademarks filed with the United States Patent and Trademark Office (USPTO) are abandoned before they’re approved. This is a major reason why most trademarks cost so much: The USPTO charges fees every three months while they process an application, so even if you’re only paying $100 per quarter but your application will probably be abandoned after a few months (and there’s no guarantee that it won’t), you could end up paying hundreds or even thousands of dollars in unnecessary fees.

So why do people abandon their trademark applications? The most common reason is that they change their minds about using the mark in commerce—that is, using it on products or services offered for sale to consumers. Many businesses start out with vague ideas about what kind of product or service they’ll offer; sometimes these ideas change over time as the business develops. If your business decides not to use its trademark as originally intended (for example, if you decide not to make stuffed toy dogs after all), then filing for trademark protection might seem like an unnecessary waste of money. However, abandoning a trademark application does not mean that someone else can use your mark instead: A common myth among small businesses is that filing for federal trademark protection will prevent anyone from registering similar marks at state levels because federal registration takes precedence over state registration requirements—this isn’t true!

The price of peace of mind

It’s important to understand that trademark registration are expensive because you’re paying for an expert to navigate the most complex part of your business plan. Many businesses still try to do it themselves, which is why they end up with a bad trademark and spend thousands more fixing it.

The price of peace of mind is what you’ll pay when you hire a qualified trademark attorney who can help you make an informed decision about how best to protect your valuable brand.

Trademarks are expensive to get right. You are paying for an expert to navigate the most complex part of your business plan. That being said, many businesses still try to do it themselves.

So why are trademarks so expensive? Well, it’s because getting the trademark right is a very complicated process. You’re paying for an expert to navigate this complex part of your business plan. That being said, many businesses still try to do it themselves.

Conclusion

Trademarks are a crucial part of any business. They protect your brand and give you an edge over the competition. However, they can be difficult to get right because they’re so complex. The good news is that there are experts who know how to navigate this process in order to ensure that your trademark application succeeds!

Related Topics:Apply My Trademark file a trademark US trademark application

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What’s Involved in Professional Relocation Services?

Published

6 days ago

June 29, 2025

Linker Hub

Whether you’re relocating your home or business, professional movers can assist you throughout the entire process. A trucking company can assess the type of load you have, whether it’s fragile or more durable, to determine the appropriate vehicle and packing style to use. Here are some things involved in professional relocation services:

Table of Contents

Planning the Move

Before your move, a relocation consultant meets with you to discuss different aspects to customize their services. This specialist may ask you about your destination, family size, and relocation date to guide you on what to expect. For a smooth relocation process, a trucking company can help you identify delicate, high-value, or specialty items that require careful transportation. During your meeting, a professional informs you about the full or partial services they offer, allowing you to choose the services that best suit your needs. These may include tasks such as packing or moving items from your home into the truck. If you need packing supplies, such as boxes, tape, and tie rope, you can request them during your consultation.

Packing and Unpacking

Reputable moving companies can help you pack your items in different rooms, labeling them to avoid confusion. To prevent damage, these movers use sturdy boxes, bubble wrap, and packing paper to organize your delicate and common belongings. If you would like to pack some items and leave others for the crew, you can request partial packing services. When you arrive at the location, the crew removes everything from the boxes and arranges it in the designated rooms. These professionals may also assemble large items, such as beds, tables, or bookshelves, to simplify your work and help you settle in more quickly.

Loading and Transporting Goods

Once moving experts have packed all your belongings, they load them onto a truck carefully so they are organized and safe. The team places heavy items first to create a stable base and maintain the truck’s balance during transport. Many professional relocation services offer tracking options, allowing you to monitor any potential delays and track the location of your items. When transporting your possessions, a qualified company gives you updates through phone calls, text messages, or email on an approximate delivery time.

Offering Storage

If your new home isn’t ready or you need a temporary place to keep your belongings, many relocation companies offer storage solutions. Whether you need to store your items for a short or long period, you can discuss your needs with these specialists. For sensitive items like electronics, antiques, or artwork, climate-controlled units are a suitable option to protect them from weather changes. A team can also pack some items in sealed containers and place them in secure storage units. Once you are ready, you can move your belongings in phases until you empty the self-storage unit.

Work With Reliable Movers

Whether you’re moving to a short or long distance, hire a reliable trucking company to help you relocate without inconveniences. These professionals load vehicles within the recommended weight limits to be in compliance with regulations and minimize damage. To learn more about the relocation services we offer, call a qualified mover today.

Business

Why Onchain Wallets Matter More Than Ever in Web3

Published

1 week ago

June 27, 2025

Engrnewswire

As cryptocurrency adoption expands and Web3 ecosystems become more dynamic, one question keeps surfacing among users: Where should I store my crypto? And more importantly, who really owns it once I do?

For many, the journey starts on a centralized exchange. But increasingly, users are shifting away from platforms that hold custody of their funds—and moving toward Onchain wallets, also known as self-custodial wallets.

This shift isn’t just a trend. It’s a deeper movement toward ownership, security, and independence in the decentralized world.

Table of Contents

What Is an Onchain Wallet?

Onchain wallet is a digital application that enables people to manage, record, and interact with cryptocurrencies without using an intermediary. An Onchain wallet, unlike a centralised exchange wallet, places everything under the control of the user.

With an Onchain wallet, you own the keys; in other words, you remain in possession of your assets. Your wallet gets you specifically linked straight into the blockchain: rather than seeing your balance, your interaction with any decentralized applications (dApps) or staking tokens, or making an NFT, it is the wallet verification that concludes transactions.

Why users are embracing Onchain wallets:

Complete asset ownership — no one can freeze or access your funds without your approval.
Web3-ready — seamless access to DeFi, NFT platforms, DAOs, and more.
Privacy by design — no identity verification or KYC required in most cases.

An Onchain wallet is more than a storage solution. It’s a gateway to everything Web3 offers.

Onchain Wallet vs Centralized Exchange: What’s the Real Difference?

Centralized exchanges play an important role in onboarding users. They offer a familiar experience, simplified fiat on-ramps, and fast transactions. But there’s one major caveat: you don’t control your crypto unless you move it to a wallet where you hold the keys.

In other words, the exchange holds your assets and can freeze, limit, or restrict access at any time.

By contrast, an Onchain wallet ensures self-custody. You sign every transaction, control all movements, and remain in full ownership of your funds. Here’s how the two compare:

Feature	Onchain Wallet	Centralized Exchange
Ownership	You hold the private keys	The platform holds the funds
Security	User-controlled if keys are safe	Centralized and often targeted
Web3 Access	Full dApp, DeFi, NFT interaction	Limited to platform functions
Withdrawals	Instant and unrestricted	May involve delays or limits
KYC Requirements	Usually not required	Mandatory for most features

If your goal is to trade quickly with fiat, exchanges are useful. But if you’re interested in long-term holding, security, or participating in Web3, an on-chain wallet is the right tool.

Why Self-Custody Is Becoming the Standard

The past few years have seen some of the largest centralized failures in crypto history—platform collapses, frozen withdrawals, and security breaches that left users locked out of their funds overnight.

Those events sent a clear message: trusting a platform isn’t the same as owning your crypto.

Onchain wallets give users back control. When you manage your keys, you’re no longer dependent on third parties. You can:

Participate in governance, staking, and airdrops
Explore DeFi protocols and NFT platforms freely
Protect your assets from custodial failures or regulatory restrictions

And contrary to what many assume, using an Onchain wallet is not overly technical. Today’s leading wallets are designed for accessibility and ease of use—no blockchain expertise required.

Bitget Wallet: A Seamless Onchain Wallet Built for Everyone

Bitget Wallet is one of the latest wallet solutions that stand out today in many ways, especially as an on-chain, easy-to-use, secure, and Web3-ready wallet used by more than 80 million users globally.

You are minting NFTs, dealing with smart contracts, or just want a less risky place to keep your assets. Bitget Wallet has what you require, without compromising the user experience.

Key features of Bitget Wallet:

130+ supported blockchains
1 M+ tokens supported across networks
PayFi integration — spend crypto via Visa or Mastercard
Built-in dApp browser for easy access to DeFi platforms
Staking, cross-chain swaps, and real-time portfolio tracking

It’s everything an Onchain wallet should be—secure, versatile, and simple to use.

How to Decide if an Onchain Wallet Is Right for You

When it comes to your crypto objectives, the wallet setup selection is determined by your requirements. A centralized exchange can still be a factor in case you intend to execute a high number of fiat trades. However, in case you want to experiment with Web3 or store assets long-term, you can not do it without an Onchain wallet.

Consider the following:

Do you want full control over your assets? → Use an Onchain wallet.
Are you active in NFTs, DeFi, or DAOs? → Onchain access is non-negotiable.
Need fiat onramps or offramps? → Use an exchange as needed, but keep assets in your wallet.
Ready to manage a recovery phrase? → Bitget Wallet provides simple onboarding to help you start safely.

Many users adopt a hybrid strategy: holding most of their crypto in an Onchain wallet like Bitget wallet for security and flexibility, while using exchanges only for quick trades or fiat transactions.

Final Thought:

Owning crypto should mean owning the freedom that comes with it. That freedom is only real when your assets are in your hands, not held by a third party.

Onchain wallets like Bitget Wallet give users that control. Whether you’re just starting out or already deep into Web3, making the move to self-custody is a step toward true financial independence.

Take Control of Your Crypto

Ready to explore the full potential of Web3?
Download Bitget Wallet and join millions of users managing their crypto securely across 130+ blockchains.

With Onchain access, full ownership, and powerful tools built into one smooth experience, Bitget Wallet helps you take charge on your terms.

Business

Step Into the Metaverse as Your True Self with DNA Avatars

Published

2 weeks ago

June 18, 2025

Shiekh Fazzi

What if your digital self could be you?

Have you ever wondered what it would feel like to step into a digital world where your online identity truly reflects who you are?

Not just a cartoon version or a generic avatar, but a virtual twin created using your DNA.

Sounds futuristic?

That future is already here, and it’s more exciting and positive than ever. DNA avatars are transforming how we experience the metaverse by offering a way to be fully, genuinely ourselves in the digital space.

This new wave of technology is unlocking amazing opportunities for people to connect, learn, and grow in environments where individuality truly matters.

Table of Contents

Understanding DNA avatars and what makes them so special

DNA avatars are digital representations created using actual biological data from your DNA.

Unlike traditional avatars that require you to manually choose skin tone, hair, eye colour, and other features, DNA avatars are automatically generated to resemble you in the most accurate and personalized way. It starts with a simple DNA scan or biometric input.

This data is then processed through advanced algorithms that build a three-dimensional avatar based on your unique genetic traits. The result is a digital twin that mirrors your natural features while adapting to changes like age, lifestyle, or even your health.

The metaverse meets authenticity

The metaverse is already revolutionizing how we connect with others, but DNA avatars take that experience a step further. When your avatar looks and feels like you, the sense of presence in the digital world becomes much more meaningful.

Whether you’re attending a virtual class, joining a business meeting, or just hanging out with friends across the globe, the experience becomes more immersive and engaging.

If you’ve ever wondered whether Holiverse is real or fake, many users exploring DNA-based avatars in the metaverse are discovering just how real and powerful this technology has become. With lifelike features and evolving capabilities, these avatars aren’t just characters but reflections of our true selves.

DNA avatars help break down the boundaries between the physical and virtual world. You’re not just a username or a screen presence, you’re a lifelike digital version of yourself.

This brings a fresh level of connection and trust to every interaction. People can feel more confident, expressive, and comfortable because they’re showing up as themselves.

And it’s not only about looking real. DNA avatars also reflect emotional nuance and body language, which adds a layer of communication that text or voice alone can’t deliver. This means deeper conversations, richer collaboration, and a more natural experience across virtual platforms.

A new frontier for healthcare and education

DNA avatars aren’t just about social fun; they’re also opening up exciting doors in important fields like healthcare and education. In the medical world, digital twins created from DNA can help model how your body might respond to certain treatments.

Doctors and researchers can explore conditions and test approaches in a virtual model before applying anything in real life, offering a smart and proactive way to improve health outcomes.

In education, DNA avatars offer a new kind of engagement. Students can attend virtual classrooms where their unique identities are preserved. Teachers can interact with students in ways that are more relatable and personal. Learning becomes more interactive and inclusive, allowing for better understanding and participation regardless of location.

Safety, privacy, and peace of mind

With such advanced technology, it’s natural to wonder how your information is handled. The good news is that DNA avatar systems are built with safety and privacy at their core.

The platforms behind this innovation use secure methods like blockchain to ensure your data is protected. Biometric authentication adds another layer of safety, making sure only you have access to your digital twin.

What’s more, this technology is developed with full alignment to global privacy standards. That means you can enjoy the benefits without worrying about who sees your data or how it’s being used. Everything is built to keep your identity safe while allowing you to explore new dimensions of interaction and expression.

A bright future for digital identity

DNA avatars are showing the world what’s possible when technology and individuality come together. They’re making digital environments more inclusive, more personal, and more enjoyable for everyone. As the metaverse continues to grow, the role of authentic, lifelike avatars will only become more important.

Imagine a future where your avatar grows with you, learns from your experiences, and helps you connect in more genuine ways. Imagine attending conferences, performing in virtual concerts, receiving health consultations, and exploring new cultures all as your true self. That future isn’t far off. It’s happening now, and it’s full of promise.

The use of DNA avatars is also inspiring a new generation of creators, developers, and thinkers. People are designing better experiences because they can work with more accurate and expressive representations of others. This creates a ripple effect of positivity, creativity, and inclusion in every corner of the virtual world.

You are the future of the metaverse

DNA avatars are more than just a digital trend; they’re a meaningful step forward in how we express ourselves online. They allow each of us to bring our real identity into the metaverse with confidence and joy. They offer a chance to explore virtual spaces with more depth, more comfort, and more connection than ever before.